Can agents serve light refreshments at events?

Serving light refreshments at events is permissible as long as they do not amount to a full meal. This guideline helps maintain compliance with ethical standards and regulations regarding the nature of promotional activities in the insurance industry, particularly with Medicare and other healthcare-related events. Providing light refreshments ensures that attendees have a comfortable experience without crossing the line into offering substantial meals that could be seen as inducements or overly promotional.

The rationale behind permitting light refreshments while prohibiting meals is to keep the focus on providing valuable information and education rather than on enticing potential clients with free food. This approach balances the need for engagement with the obligation to adhere to specific regulations governing interactions with clients.

It's important to adhere to these guidelines to ensure transparency and trust in the industry, particularly when interacting with Medicare-eligible individuals who may be more vulnerable to marketing practices.