When does permission to contact for MA or PDP expire?

The correct answer indicates that permission to contact for Medicare Advantage (MA) or Prescription Drug Plans (PDP) expires either once a contact has been made or after a period of 9 months, depending on which occurs first.

This timeframe is significant because it establishes boundaries for how long a marketing organization or agent can initiate further contact with individuals who have expressed interest in MA or PDP products. If a contact is made within this timeframe, the permission lapses immediately, effectively resetting the interaction cycle. If no contact occurs within 9 months, the permission automatically ends, ensuring that consumers are not indefinitely solicited or contacted without their ongoing consent.

The choice that suggests expiration at the end of the calendar year does not align with regulations regarding consent duration, as it does not take individual contact events into account. The option suggesting that inactivity over 6 months leads to expiration would not accurately reflect the contact rules focused on activity. Lastly, suggesting that permission exists only until revoked by the consumer would contradict the established timelines for when permission expressly expires after a set period of inactivity or after contact is made, making it crucial for organizations to manage their outreach effectively and within regulatory guidelines.