Which of the following is not required when conducting a marketing/sales event?

Providing refreshments and giveaways is not a mandatory requirement when conducting a marketing or sales event. Although offering such amenities can enhance the experience for attendees and may encourage participation, they are not essential for the event to meet regulatory or operational standards.

On the other hand, having registration materials on hand is necessary to collect relevant information from attendees, track participation, and adhere to organizational protocols. A presentation area is also critical to effectively communicate the key messages or offers being presented during the event. Additionally, ensuring compliance with health regulations is vital to maintain safety standards and avoid legal issues, especially in public gatherings. These factors focus on operational requirements that support the event's success and legality.