Which of the following is NOT an example of generic marketing materials?

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Plan-specific brochures are tailored to provide detailed information about a specific healthcare plan, including unique benefits, costs, and enrollment processes. These materials are designed to educate potential enrollees about a particular offering, making them distinct and specific to that plan. In contrast, generic marketing materials are those that can be applied broadly and are not focused on a single healthcare plan. Examples of generic marketing materials include social media posts that promote general services, websites lacking specific sponsor information that provide general information, or generic web platforms that do not showcase particular plan details. Thus, plan-specific brochures stand out as the only option that does not fit the definition of generic marketing materials.