Which of the following is considered a legitimate way to network after securing a new client?

Mailing thank you cards and encouraging clients to share contact information is considered a legitimate networking strategy after securing a new client because it fosters goodwill and appreciation. Thank you cards serve not only as a gesture of gratitude but also as a means to reinforce the relationship between you and your client. This practice helps to maintain a positive rapport, which is important for future interactions and referrals.

By encouraging clients to share their contact information, you open the door for expanding your network. This approach reflects professionalism and a commitment to service, elements that can lead to increased client loyalty and possible referrals down the line.

Other options, while they may have their advantages, do not primarily focus on building a personal connection and establishing a long-term relationship with the client. For instance, sending promotional items might be perceived as more marketing-oriented rather than focusing on relationship-building. Requesting reviews on social media can be effective for visibility, but it may not engage the client as personally as sending a thank you card. Offering free consultations for referrals might be a transactional approach that could undermine the authentic relationship you want to cultivate.