Which statement is true regarding the marketing fees agents are allowed to charge?

The correct answer is that agents are prohibited from charging any fees for Medicare marketing. This regulation is in place to ensure that individuals seeking Medicare services are not burdened by additional costs that could create barriers to access. The rules governing Medicare marketing emphasize transparency and protect beneficiaries from potential exploitation in a vulnerable transition period where they seek health coverage. By disallowing agents from charging fees specifically related to Medicare marketing, the aim is to maintain equity and integrity in the access to information and services, ultimately safeguarding the interests of the consumers.

Other statements may pertain to general practices in the marketing field but are not applicable to the specific context of Medicare. For instance, while agents can incur costs related to promoting their services through advertising or marketing materials, such fees cannot be charged directly to consumers in the context of Medicare. Additionally, any training and continuing education requirements are typically borne by the agents themselves rather than being charged to beneficiaries. These guidelines ensure a fair marketplace for Medicare services.